Sunday, January 12, 2014

Jung's Cognitive Style 3

In the last byte we looked at the sensing based cognitive styles of decision making. In today's byte we look at the intuition based cognitive styles of decision making.


These individuals focus on the alternative possibilities in a situation and then evaluate each of them in an objective and impersonal way. These individuals love to initiate ideas and they like to focus on the long term, they are also risk taking and innovative. These make them suited for new business development according to research. They however have the weakness of ignoring arguments based on facts and the feelings of others.


These individuals seek out alternate possibilities and also consider how these possibilities influence the people involved. This nature allows them to make participative decisions and also develop their employees with commitment. They however could make decisions based on personal preferences rather than a clear objective way. They are also found to be too responsive to the needs of others.

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